Our approved summary
The ad claimed a five-star rating and over 67,000 reviews on Trustpilot but there was no proof these figures were accurate or true for the product (CAP 3.1, 3.7).
Upheld by the ASA. Ruling published by the ASA on .
The ad claimed a five-star rating and over 67,000 reviews on Trustpilot but there was no proof these figures were accurate or true for the product (CAP 3.1, 3.7).
What to do next
More ASA rulings explained
- The ads implied everyone who downloaded the app would get 100 pounds PayPal credit but the terms said otherwise, so the ads gave a wrong impression (CAP 3.1, 3.9, 3.10).
- The ad claimed a price saving by comparing packages that were not identical and included different baggage allowances, making the comparison misleading and unverifiable (CAP 3.1, 3.32, 3.34).
Official ruling
The official ruling is the definitive version. Mystery Slopper is not affiliated with the ASA.