Our approved summary
Claims that a small fan cooler could cool most rooms and save on running costs were not backed by evidence and overstated what the product could do (CAP 3.1, 3.7, 3.11).
Upheld by the ASA. Ruling published by the ASA on .
Claims that a small fan cooler could cool most rooms and save on running costs were not backed by evidence and overstated what the product could do (CAP 3.1, 3.7, 3.11).
What to do next
More ASA rulings explained
- The ads said households had poor broadband and switching would improve speed and reliability but the complainants already had full fibre and no issues so the claims were misleading (CAP 3.1).
- The ad said the portable cooler cooled rooms instantly and cheaply using much less energy than air conditioning, but there was no evidence for these claims (CAP 3.1, 3.7, 3.11).
Official ruling
The official ruling is the definitive version. Mystery Slopper is not affiliated with the ASA.