Our approved summary
The claim that the mattress was discounted by up to 27% separate from free pillows was misleading as the discount was not clearly explained on the home page (CAP 3.1, 3.3, 3.9).
Upheld by the ASA. Ruling published by the ASA on .
The claim that the mattress was discounted by up to 27% separate from free pillows was misleading as the discount was not clearly explained on the home page (CAP 3.1, 3.3, 3.9).
What to do next
More ASA rulings explained
- The claim that the product was previously sold at £399.98 was misleading because there was no proof that price was the usual one or that the saving was genuine (CAP 3.1, 3.7, 3.17).
- People could not check the fastest growing broadband claim against rivals because the verification page lacked clear current data but the growth itself was backed by evidence (CAP 3.34, 3.1, 3.7).
Official ruling
The official ruling is the definitive version. Mystery Slopper is not affiliated with the ASA.