Our approved summary
The price claim did not include that two subscriptions were added and could not be removed, and free trials would renew for a fee, so the price was misleading (CAP 3.1, 3.3, 3.17)
Upheld by the ASA. Ruling published by the ASA on .
The price claim did not include that two subscriptions were added and could not be removed, and free trials would renew for a fee, so the price was misleading (CAP 3.1, 3.3, 3.17)
What to do next
More ASA rulings explained
- The ad said engineers were available 24 hours a day and could be booked for overnight jobs, and the ASA found this was supported and not misleading (CAP 3.1, 3.7, 3.9).
- The ad claimed a recommended retail price and savings that were not genuine because the product was usually sold at a lower price, making the price and savings claims misleading (CAP 3.1, 3.17, 3.39).
Official ruling
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