Our approved summary
The ads claimed the product could clean effectively without blocking water flow but lacked proof to support this, so the performance was exaggerated and misleading (CAP 3.1, 3.7, 3.11).
Upheld by the ASA. Ruling published by the ASA on .
The ads claimed the product could clean effectively without blocking water flow but lacked proof to support this, so the performance was exaggerated and misleading (CAP 3.1, 3.7, 3.11).
What to do next
More ASA rulings explained
- The ad did not hide that the game had optional paid content and showed the in-game purchase label near buying, so it was not misleading about extra costs (CAP 3.1, 3.3).
- The data plan was described as unlimited but any limits applied only to misuse and did not affect normal users so the claim was not misleading (CAP 3.1, 3.3, 3.9)
Official ruling
The official ruling is the definitive version. Mystery Slopper is not affiliated with the ASA.