Our approved summary
The claim that the watch was the last available worldwide was misleading as there was no proof it was unavailable from other sellers (BCAP 3.32, 3.33).
Upheld by the ASA. Ruling published by the ASA on .
The claim that the watch was the last available worldwide was misleading as there was no proof it was unavailable from other sellers (BCAP 3.32, 3.33).
What to do next
More ASA rulings explained
- The ad suggested the Cookie Dough Dessert could enter the promotion but it could not, causing likely disappointment for buyers who expected to participate (CAP 3.1, 8.2).
- The claim of high pass rates was misleading because there was no evidence showing what tests or time period it covered or how results compared to a benchmark (CAP 3.1, 3.3, 3.7).
Official ruling
The official ruling is the definitive version. Mystery Slopper is not affiliated with the ASA.