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Our approved summary

The ads did not clearly explain the service nature or non-fault limitation, misleading consumers about what was offered (CAP 3.1, 3.3, 3.9).

Upheld by the ASA. Ruling published by the ASA on 29 April 2026.

The ads did not clearly explain the service nature or non-fault limitation, misleading consumers about what was offered (CAP 3.1, 3.3, 3.9).

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More ASA rulings explained

The claim that it was the UK's top accreditation body was misleading as no evidence showed it was the leader or allowed consumers to check the comparison with others (CAP 3.1, 3.7, 3.35).
The ad said the app was free, but users had to pay first and then claim the money back later (CAP 3.1).

Official ruling

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The official ruling is the definitive version. Mystery Slopper is not affiliated with the ASA.